Some fantastic tips to help nonprofits reach their donors through whatever channel the donor prefers. For-profit organizations also might want to use a multi-channel approach to reach their audience.
From Nonprofit Hub | Abby Jarvis
If you’ve been in the nonprofit world for any time at all, you know the importance of a multichannel approach to fundraising.
You can no longer rely on just one or two strategies to bring in revenue. As it has been said before:
“Your audience is in more than one place—you need to be, too.”