25 Content Marketing Terms

Fantastic article on Mediabistro with all the terms you need to know to plan a content marketing program. Thank you to American Marketing Association for aggregating this article and sending it out in their email blast.

25 Content Marketing Terms that Make You Sound Like a Pro


Kim Schlossberg
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Kim Schlossberg created Kim Schlossberg Designs to help businesses and non-profits refine their messages and get them out to the right audience, in a clear, consistent, and integrated way. She provides strategic planning, execution and coordination of marketing, branding, and design by developing a deep understanding of clients’ businesses and their goals, and serves as a trusted advisor to help them grow their businesses and brand. Kim speaks to business and non-profit groups about marketing and related topics, and publishes a well-received (but slightly irregular) newsletter.

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